Introducing… Arrival Projects!
Just dying to know who we are, what we do, and how we can help you? You have arrived!
What is Arrival Projects?
Arrival Projects is a brand strategy agency with a global presence in New York City, Barcelona, and the Canary Islands. Supported by our ecosystem of designers, photographers, copywriters, digital team and others, we - Benjamin Rhatigan and Deirdre Corley - are childhood friends whose shared passion for travel and extensive experience in business consulting, brand strategy, marketing, and content creation have shaped our unique approach to developing brands that matter.
Before founding Arrival Projects, we worked for international branding agencies and strategy consultancies and collaborated with some of the most prominent names in the travel and hospitality industry, including Hilton, Chase Travel, the Icelandic and Italian Tourist Boards, and many others. We’ve also worked with large-scale real estate developments and tech companies of all sizes.
With an international focus bridging Europe and the United States and a penchant for business ventures across the Middle East, Asia, and Africa, Arrival Projects brings unparalleled cultural insights and connections. This global perspective enables us to craft effective strategies that resonate, making them a formidable force in the travel, tourism, hospitality, travel tech, and real estate sectors.
Why are we doing this?
We’re here to set you apart. To be honest, we think you can do much better than the standard destination marketing videos of white sand beaches and crystal clear waters.
Travel has never been more competitive, yet we see hotels repeating the same images and messaging, while many travel tech and real estate brands seem unsure of their unique value proposition or how to communicate effectively to the right audience. We’re here to dig deep into your offering and show the world the why, instead of just the what.
The travel world is changing FAST and so is its marketing. The transition from SEO to LLMs and generative AI will completely transform how we research, interpret and make decisions around our trips, destinations, hotels, etc. You’d better be ready for LLMO (Large Language Model Optimization); it’s seismic.
More than ever, brand strategy must be coupled with a stellar go-to-market strategy. A strong brand is the bedrock of effective marketing. We have the skills to put it all together.
And because… we have fun doing this! We’re both creatives by nature, and we truly believe in the power of travel. A strong background in strategy has given us the operational chops to execute on even the boldest creative ideas.
Who do we help?
We’re looking for partners who want to do big, ambitious things.
Hotel CMOs and brand directors who aren’t afraid to push their brands to uncharted places. Destination marketers who want to use AI to go further. Communications teams looking to tell fresh stories to new audiences. Travel tech companies who love product and engineering and need creative heft to guide them through the very visual and brand-focused sectors of travel and hospitality. Large real estate developers who plan to build a community or even a city out of nothing and need a narrative that compels people to be a part of it.
If you see yourself in the above, we’re here to help.
How are we different?
We believe that every place - be it a destination, hotel, real estate development, or something similar - has a unique background and point of view. We start every engagement with a placebranding exercise to uncover what those unique attributes are.
Then, we apply the latest in brand development techniques.
All of this is done within the framework of a serious strategy consulting engagement. A brand is no good unless it’s executed well - that means project management, creative output, skilled web design, activation, marketing campaigns, etc.
Why is it called Arrival Projects?
Whether it's a trip or building a brand, sometimes getting there is as much fun as the voyage itself.
We live for that thrilling moment when you’ve just landed in a new place, with endless possibilities for discovery and new experiences just ahead. We’re here to take our partners somewhere new, to arrive at a place where they feel they have everything they need to go out and achieve their goals—a great brand narrative, beautiful creative assets, a killer go-to-market plan, and content that ties it all together.
Talk to us, tell us where you want to arrive, and we’ll head there together.
What next?
We’re serious problem solvers. Get in touch now to book a free consultation for a shoulder to cry on.
And watch. This. Space!